Read on to find out how you can win some gorgeous BSA Metalico! (This contest has now closed, but keep an eye out for more giveaways in the future! Congrats to Lee, our winner!) The beautifully luxurious yarns from Blue Sky Alpacas have long graced the shelves of Loop and we’re still in love! They are our absolute go-to yarn for gorgeous alpaca softness and to-die-for colours. We were lucky enough to get a bit of a behind-the-scenes look at BSA – with the wildlife of rural Minnesota in the US included – and are excited to share their stunning …

Blue Sky Alpacas at Loop! Read more »

We recently changed our window display – the lovely Sophie and Juju took the lead and made it a showcase of all things happy and bright at Loop! Yarns, ribbons, books, toys and even blocking kits have lit up our storefront on Camden Passage. Just in case you can’t pass by the actual shop, we thought we’d share it with you here! We were very much inspired by a lot of the neon and neutral colour combinations we’ve been seeing recently. Above is the fabulously electric ‘Edison Bulb’ colourway in Madelinetosh Sock. We think it would look great striped with …

Spring Brights at Loop! Read more »

Cherry blossoms are starting to appear in London, giving off a wonderfully calm and beautiful presence – could Spring finally be here?! This feeling puts us in mind of the quietly beautiful Habu yarns and Japanese knitting and crochet books we carry at Loop. Based in New York City, but with a heavy Japanese influence, Habu describe their yarns as ‘slow’ materials that give soul to the fabrics they produce.   Habu yarns open up all kinds of creative possibilities and are perfect for experimentation. They come in little bundles, or on cones, wrapped up in simple brown paper.   …

Japonisme at Loop Read more »